Your product as the hero of the film: photoreal materials, light that shows the shape, and movement that explains it better than a still photo can.
What we make
Product films and launch teasers
CGI packshots and end frames for commercials
Packaging that comes to life: foil that stretches, lids that open, contents that spill
Visuals for e-commerce, social media and screens in stores and at events
Who it’s for
Food and drink, cosmetics, technology and consumer brands that need a product to look its best without a photo studio. A 3D product can be shown from any angle, in any setting, and updated when the packaging changes.
From pack to film
We rebuild the product from your packaging files, references or a sample photo, then design the shots around what makes it special. Physical behaviour is part of the idea: in CRAM the bag is so full the foil bursts, in NEVO a scoop of vanilla becomes an alpine resort.
How we work
Idea
A short brief, then several ideas in writing. You choose one before any images are made.
Script and storyboard
Shot by shot: what the viewer sees, what is said, how the camera moves and where the sound hits.
Design
Characters, products, places, colour and type, approved as style frames.
Animatic
The whole film in rough form with timing, voice and music, so changes are cheap.
Animation and CGI
Animation, 3D, effects and compositing, shown to you as quick previews after every change.
Sound and grade
Voice, music and sound effects mixed for each platform. Colour graded shot by shot.
Delivery
16:9, 9:16, 4:5 and 1:1 masters, each composed natively, never cropped.
Designed natively for 16:9 and 9:16, never cropped.
